As a psychologist I am interested in the connection between color and personality. What kinds of people wear certain colors? What do your color choices say about you? How do certain colors make you feel? As a parent I am interested in how these colors affect my child and her development. Based on the information I have found on colors and their impact on one’s feelings I am very careful about what kinds of clothing and colors I choose for my child to wear.

It’s been found that Blue is a color representing calmness. It helps one relax lowering blood pressure. It’s a healing color. Blue clothing portrays contentment and calmness. Personality traits associated with blue are tranquil, calm, peaceful, honest, trusting, and reliable. I will choose a blue outfit for my child if it’s going to be a hectic day. Interesting that blue jeans always seems to calm her. Green is associated with precise and accurate memory, critical thinking, and logical reasoning. Personality traits associated with green are secure, safe, sharing, flexible, balanced, and efficient.

If my child is going to school or is involved in any educational activity, I may have her wear green. Interesting that school uniforms usually have green and blue somewhere in them — calm and creative…great combination. Red is an energetic color. Red is associated with activity, appetite and craving. Ever wonder why restaurants usually have lots of red colored stuff? Now you know why. Personality traits associated with red are energetic, powerful, strong, friendly, and warm.

Yellow is the color of happiness and cheerfulness. It is warm like the sun. Personality traits associated with yellow are happy, cheerful, intelligent, shining, expressive, and forgiving. If my child is going out to have fun I will dress her in red or any shade of red such as burgundy or yellow. Yellow for the daytime and red for the nighttime. Purple or violet is associated with royalty, respected, admired, humble, intuitive, dignified, valuable, tolerant. Purple or violet is great for a formal occasion. Pink is associated with genuineness, compassionate, loving, mature, great, considerate, and natural. Pink is innocence so my daughter wears pink quite often.

As one can see, the colors one wears says a lot about us and impacts our feelings and behaviors as well so when choosing children’s clothing it’s important to keep that in mind.

My daughter Sophie Grace invites you to checkout her website…a website created with color and personality in mind. Check out the following link : http://sophiegraceandcompany.com

Joe Doliveira. Parent and husband to a psychologist.

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